WHO I AM
Photography running through his family since two generations, international traveling photographer Lorenzo P. Tonucci has come a long way since 2006, when he decided to turn his lifetime passion and natural talent for this art into his full-time job.
Starting as a fashion and wedding photographer, Lorenzo quickly developed the desire to put his own skills to a challenge, and to focus on 360-degrees photography. Leaving temporarily aside the comfort of the studio, he started to explore new and different perspectives of this art, in particular music photography.
With its low light, people incessantly dancing and artists jumping on stage, electronic dance music photography turned out to be the right challenge he was looking for. After photographing live shows on behalf of medias and blogs, his work has started to be noticed by local artists first and worldwide famous artists quickly after.
Everything followed consequently: on the strength of the appreciation and support of the biggest acts in the music industry, Lorenzo can show an impressive clients and subjects list, filled with names of the caliber of Tiësto, Avicii, Martin Garrix, David Guetta, Steve Aoki, DJ Snake, Armin Van Buuren, Chemical Brothers, Hardwell, just to name a few.
Shooting their shows and tours has brought him across the major festivals and venues in the world: Tomorrowland, EDC Las Vegas, Creamfields, Parookaville, Untold, Sensation, Mysteryland, and many more.
His pictures have been used for the official DJ Mag campaigns of worldwide famous DJs like Dimitri Vegas & Like Mike, NERVO, Brennan Heart, Quintino and more, plus important brands like Tag-Heuer have used his photos for adverts all over the world.
Driven by his passion for music and talent for photography, Lorenzo has now become one of the most appreciated and respected visual artist in the music industry by promoters, managers and last but not least the artists themselves.
On top of that, thanks to his long-lasting expertise and knowledge of the music industry, Lorenzo also worked for the past 4 years as content manager and marketing strategist for the international DJ Brennan Heart and his event company I AM HARDSTYLE. Handling a combined social media presence of almost 2 million followers gave him an even better insight on how to create the right type of content to engage with fans in today’s industry.
Let’s work together!